5 Ways To Market Your Small Business On A Budget

As a celebration of Small Business Month, 2M7 Financial Solutions is proud to announce its team will be featuring its simple, flexible funding alternative at the 2022 Small Business Summit in Toronto to help more Canadian companies succeed. Since its inception, 2M7 has been dedicated to providing small business owners in Canada with a simpler and faster borrowing solution – providing the cashflow they need to run and grow their operations, even if they don’t qualify for traditional business loans.“

It’s getting exponentially harder for small business owners to qualify for loans from banks and other financial institutions, so 2M7 strives to provide the fastest and least complicated alternative to help support our Canadian entrepreneurs,” said Avi Bernstein, CEO of 2M7 Financial Solutions. “We believe it’s more important than ever to help small Canadian businesses grow, and our team is excited to take part in this year’s summit to meet the small business owners who are the true backbone of our economy.”

2M7 has helped thousands of businesses get funding to hire staff, buy inventory, repair equipment, expand to new locations, and more. Designed specifically for Canadian small business owners, 2M7’s merchant cash advance solution gets companies the funding they need – faster. Based around simple terms and flexible repayment structures, small businesses can easily get the cashflow they need, while having peace of mind that repayments are based on their month-to-month sales performance. Unlike banks, 2M7 provides its clients with fast funding, depositing funds directly into their bank accounts within 24-48 hours to invest almost immediately in their operations, however they see fit.“

In this fast-paced era, 2M7 has been proudly helping Canadian companies bring their businesses online to establish a global reach, as well as financing the digitalization of their processes in order to streamline operations, so our team is excited for this year’s summit theme of Embracing Digital Disruption,” said Avi. “With an increasingly competitive business landscape, and the ease of accessibility to a global market, we’re proud to give small businesses the competitive edge to grow even faster.”

To learn more about 2M7’s merchant cash advances for small businesses, please visit the 2M7 Financial team at booth #014 in the Metro Toronto Convention Centre, on Wednesday, October 26^th, or to see how much funding your business qualifies for, click here.

About the 2022 Small Business Summit

The Small Business Summit is an annual event in Toronto that celebrates Small Business Month and focuses on helping entrepreneurs grow and succeed. The summit will bring together start-ups, business owners, and experienced professionals for a day of networking. Hosted in Toronto, the third-largest tech hub in North America, the 2022 event will be themed “Embracing Digital Disruption” and feature major keynote speakers.

There's a huge misconception in the world of business. People tend to think that if a company (that's not a startup) has to borrow money, it's not successful. Yes, in certain situations, you do need some capital to get up and running from a few bad months. However, usually, it isn't bad for your company. It can be a huge boost for your business and take your sales to a new height that you didn't know existed. Here are five reasons why successful businesses needs to borrow money.

Meet Consumer Demands

If you're running a successful business, you're going to scale over time. Your customers will increase, and your current production capacity won't meet your future demands. Scaling is an important part of the journey, and if you don't speed up production, the sign that says 'out of stock' will run your enterprise into the ground. Taking a merchant cash advance (MCA) could be a great way to upgrade equipment and start meeting consumer demands. It does cost you money upfront, but in the long run, it'll boost your profits tenfold.

Stepping Away from a Rough Patch

We mentioned COVID-19 a while ago, and it is a major reason why companies need to be open to the idea of borrowing money. Millions of businesses globally shut down because either their services weren't required by the public or they couldn't maintain enough profits to stay above water. If your company struggled to find ground but still made it to the early post-COVID era we're in right now, you're lucky. However, things might not be such food to you if you can't get yourself back to a certain level of stability. By taking a merchant cash advance, you might be able to hire new personnel, find new contractors to work with, spend more on advertising, and get back to work!

Making Payments on Time

Even some of the top businesses in the world need raw materials to make their products. And, most of the time, payments from customers take months until they're in the pocket of the finance department. To make sure you make all your payments on time, an MCA will help you keep the wheel spinning, and since you already have the money needed to pay it back, you're good to go.

Keeping Up With Competition

No matter what you sell, there's probably some other businesses out there that has been in the same industry for longer than you have. This means that they have a stable grip on the market and have a better cash flow to scale their business. Taking a merchant cash advance is like a quick hack to catch up to your competition and speed up sales much quickly as compared to the other, more traditional routes.

Reducing Personal Investments

If you’re running a small to medium business, it’s always tempting to put in all your personal savings to keep the business afloat. Building a cash reserve is a good way to keep financial problems at bay. However, a recommendable way to save yourself from the pitfall of personal investments is to borrow money. By bringing in the cash you need from other places, you’re keeping your bank account safe and sound.

Closing Thoughts

The word 'debt' is not the final nail in the coffin for your company. With proper planning, it can help you reach heights that you never imagined. That is where we come in. 2M7 Financial Solutions is a company that offers merchants cash advances, which you can return from a specific percentage of your sales. If you're looking for a reliable company to help you outshine your competition, request a quote, we will be happy to assist you.

Every new year brings new tools, techniques, and strategies that help small and medium-sized businesses succeed in an increasingly competitive world. Here are the top four business trends you need to look out for in 2019.

Cybersecurity

Cyber attacks are going to become a more common threat to small and medium-sized businesses. Everyone is a vulnerable target. Whereas many companies are actively preventing attacks, there will be a shift to proactive detection and response in the year to come.

Personalization

The personal touch is going to rein in 2019. Personalized marketing campaigns, transparency, and personal calls-to-action are going to be the ways to connect with potential customers.

Go Remote

The remote office is becoming increasingly a part of today’s business trends world. Small and mid-sized businesses can now reduce operating costs by rethinking their staffing strategies with the use of a remote workforce. With so many low-cost telecommunications platforms available, the days of the cubicle are now on the decline.

Reviews Are Key

Some business leaders resist social media use in the office, but social posting is a great way to connect with your local audience and get valuable reviews. Nearly 95 percent of shoppers read online reviews before making a purchase. It’s worth taking the time to gather testimonials and write case studies more now than ever.If you are looking to grow your business in 2019, there are alternatives to a traditional bank loan you should consider. For details on how you can get approved for a merchant cash advance, speak to one of our experts today.